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Appealing range of items in updated Museum Shops

Renovation of the Van Gogh Museum included a new, modern interior for the Museum Shop and the creation of an entirely new bookshop in the right corridor. ‘By dividing our range of goods over two locations, a ‘giftshop’ and a bookshop, we can spread the public, so everyone can shop in peace.’ explained Sonja Feitsma, Manager of Purchasing and Product Development.